Innovation is a new idea, a new production or technological process, a new product or object with new features. Because all developed modern societies seek to have as much innovation as possible, they are continuously investing significant financial resources. The power of today is also measured by the number of entries, and even more so by the use of innovation. Innovation brings new, higher utility in the form of higher quality, lowering costs, raising the reputation of companies, limiting competition, etc. Is the result of research and development work which has to take an overall business approach in order to succeed on the market?
The first step in the innovation process is the idea. The idea is a result of the highest mental activity indicating achieving something. The idea does not solve the problem, nor does it imply that this is the right step towards solving a particular problem.
An invention already possible to use is a potential invention. However, it still has not made a clear benefit, proven on the market. It is an evolution that occurs in the form of prototype or successful experimental production. It is possible to protect and market intellectual property, for example; a patent before the product is commercialized.